For Immediate Release  Contact:  Ken Greenberg,  Edge Communications, Inc.
  818/990-5000
 

ken@edgecommunicationsinc.com

RPMC GETS NOD FROM MAJOR BROADCAST AND CABLE NETWORKS  FOR PROMOTIONS, TRAVEL SERVICES ENGAGEMENTS

CALABASAS, Calif. (Aug. 03, 2005) – In series of votes of confidence from some of the nation’s biggest television properties, RPMC (www.rpmc.com), “the excitement agency,” today announced that it has been named the travel services and promotions provider for special events for the CBS, TBS, TNT and E! Entertainment networks. 

“It’s enormously gratifying to know that such influential industry players acknowledge our special skill set by rewarding us with high-visibility promotions, especially because some of these represent return engagements,” said Murray Schwartz, partner and co-founder, RPMC.  The company is increasingly known for its distinctive IncentEvents travel promotion and sales incentive programs, which deliver singular “behind the ropes” experiences for organizations and individuals.

CBS, America’s “Tiffany Network,” is looking to RPMC to handle all travel arrangements and on-site logistics for the network’s annual Fall Premiere Radio Party.  For the seventh year in a row, RPMC will supervise important behind-the-scenes services for this series of live radio broadcasts heard throughout the country promoting the network’s fall line-up of shows.  The event is scheduled to take place on Sept. 10.

With 15 years of remote broadcast experience, RPMC is well-equipped to handle virtually all logistical details, including flying all DJs and production staff into Los Angeles from around the country for the live broadcast.  RPMC is managing such other customized elements as the construction of individual broadcast booths, which enables radio personalities to conduct interviews CBS stars.

For TBS network, RPMC has been engaged to promote both seasons of its most recent reality programming, “The Real Gilligan’s Island.” TBS teamed with RPMC to create yet another compelling live radio promotion from an appropriately-themed locale in paradise.  The strategy for season one had RPMC managing all travel-related activities involved in bringing radio personalities from 20 major U.S. markets to Paradise Island for live feeds from the Atlantis Resort in the Bahamas.

For season two, a similar strategy has been deployed, this time bringing DJs from 20 markets to Miami’s South Beach.  In both cases, more than 150 guests were treated to fun, sun and interviews with each of the 14 castaway cast members.  RPMC also arranged private yacht trips and lavish wrap parties featuring name entertainment.

           Separately, RPMC managed all outbound, inbound and on-site logistics for a highly successful junket in support of TNT’s popular drama, “Into the West.”  To generate buzz for the show, radio personalities from 20 markets were flown into Jackson Hole, Wyoming, where they were given access to 12 of the show’s stars to conduct live interviews.  RPMC ensured that the overall experience was a hit for the DJs by also organizing such western-themed activities like white water rafting, hot air ballooning and visiting a 100-acre ranch for dinner and a private concert.  The publicity benefits were exceptional, with “Into the West” pulling the number two slot for all shows the night of its debut.

           Rounding out the recent wins, iconic showbiz network E! Entertainment renewed an important relationship with RPMC this spring.  For the third year in row, RPMC managed all sweepstakes for the network, encompassing administration, rule writing, prize fulfillment and assisting show sponsors tie-in to both on-air and online promotions.

About RPMC

Calabasas, Calif.-based RPMC taps into the power of excitement through its extraordinary access to the worlds of entertainment, music, sports, travel and pop culture.  The company provides marketing, promotion and travel incentive services that help companies build their business.